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The 7 Ticks

How to ensure your event is shown in as many places as possible.

Updated over a week ago

Within the Promotion Centre, there are some handy tips to optimise your event across the site.

Our Improve Your Event feature appears at the bottom of your event page on the Promotion Centre. It gives you help and tips on how to improve your event listing.

Simply click on the name of your event on the dashboard and scroll down.

Here you will locate the event exposure eligibility checklist. Our 7 ticks.

  • Event Page Live - Every event has it's own event page, with full event details and ticketing information.

  • Events Guide - Events will automatically be added to the Skiddle events guide, with over 4 million visitors per month. * Event images with more than 20% text may be shown, but their position within the event rankings will be reduced

  • Mobile App - Events will automatically be added to the Skiddle mobile App on Android and iOS.

  • Artist Alerts - Events will be eligible for mobile and browser Artist Alerts sent to our targeted user database.

  • Partner Feeds - Skiddle has 100s of partner websites who also display event information. We can't control which events they show, but your event will be included with the data feed if it meets the criteria.

  • Facebook Retargetting - Skiddle run retargetting ads on some events, aimed at customers who look at your event but don't complete a purchase. This is proven to help convert browsers to buyers.

  • Weekly Newsletter - Our weekly newsletter hits over 750 thousand inboxes. We use algorithms to match the best events to customers based upon their preferences.

For more information on each piece of criteria click on the question mark next to it.

This will show you a full breakdown of what you need to do to achieve that free marketing.

Here is an example:

No image for this event - Your event will not be shown in some circumstances.

Please follow the steps below to achieve all free marketing:

  • Add a good quality event image with no more than 20% text. For more information on adding a good event image please see here.

  • Ensure your short description is a minimum of 100 characters. For more information on writing a good short description please see here.

  • Ensure your event is live and public. For more information, see here.

  • Have tickets onsale.

We recommend that you follow these tips to get the best event reach possible.

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