The Improve Your Event feature in the Promotion Centre gives you helpful tips to optimise your event and unlock as much free marketing and exposure as possible. 🚀
📈 What Are the 7 Ticks?
The 7 Ticks are an event exposure eligibility checklist within the Promotion Centre.
To find them:
🖥️ Head to the Promotion Centre.
🎟️ Click on the name of your event from the dashboard.
📋 Scroll down to the Improve Your Event section.
✅ Here you'll find your event exposure eligibility checklist — the 7 Ticks.
🌐 Event Page Live
Every event has its own event page, containing your full event details and ticketing information.
📅 Events Guide
Your event will automatically be added to the Skiddle Events Guide, which attracts over 4 million visitors per month.
⚠️ Please note: Event images containing more than 20% text may still be shown, but their position within the event rankings may be reduced.
📱 Mobile App
Eligible events will automatically be added to the Skiddle mobile app on Android and iOS.
🔔 Artist Alerts
Your event may be eligible for mobile and browser Artist Alerts, which are sent to our targeted user database.
🔗 Partner Feeds
Skiddle works with hundreds of partner websites that also display event information.
While we can't control which events individual partners choose to display, your event will be included in our data feed if it meets the required criteria.
🎯 Facebook Retargeting
Skiddle runs retargeting ads on selected events, targeting customers who have viewed your event but haven't completed a purchase.
This can help turn browsers into buyers and increase conversions. 📈
📧 Weekly Newsletter
Our weekly newsletter reaches over 750,000 inboxes. 📬
We use algorithms to match the best events with customers based on their interests and preferences.
❓ How Do I Find Out What I Need to Do?
For more information on each piece of criteria, click the question mark icon next to it❓
This will show you a full breakdown of the requirements you need to meet to unlock that free marketing opportunity. 🎉
🛠️ How to Achieve All 7 Ticks
If you're missing some of the criteria, there are a few simple things you can do to improve your event's exposure.
For example, if your event doesn't have an image:
⚠️ No image for this event - Your event will not be shown in some circumstances.
To help achieve all 7 Ticks:
🖼️ Add a good-quality event image with no more than 20% text. Find out more about adding a good event image here.
✍️ Make sure your short description is at least 100 characters. Find out more about writing a good short description here.
🌍 Make sure your event is live and public. Find out more here.
🎟️ Have tickets on sale.
🚀 Maximise Your Event's Reach
We recommend following these tips to give your event the best possible reach and make the most of the free marketing opportunities available through Skiddle.🎯