Want to give your customers a treat or want to get a few last-minute sales, using Discount Codes you can do just that! Each Promotion you create can include one or multiple Discount Codes to allow a customer to receive a discount on one or multiple tickets.
To get started in adding a Promotion head to the Promotion Centre. Click on the name of the event you would like to add discounts to and on the left click 'Manage Tickets'. Then click 'Discount Codes'.
Here you will find your Promotions dashboard. Click the 'Create One Here' button.
Complete the form. Start by giving your Promotion a name, then select if you would like this to be a percentage or a fixed amount.
Depending on the options you have chosen, enter the percentage you would like to offer or the amount you would like deducted.
You can apply your Promotion to all tickets on sale, just selected tickets, or even all tickets except for those you want to exclude from the Promotion. Choose your preferred option to set the eligible tickets.
You can then choose how many times you would like the Discount Code(s) to be used. Choose from:
Limited: Set a fixed number of usages. Usage limits apply per individual discount code, so with 5 different codes and a usage limit of 100, a potential 500 discounts will be available.
Unlimited: Each individual discount code will be able to be used an unlimited amount of times.
Note: Discount Code usage is tracked per order, not per ticket sold. So a customer buying multiple tickets in one order will count as one use of the code, but all eligible tickets in the order will be reduced. Customers can only use one Discount Code per order.
Scroll down the page to find where you enter your discount codes. Separate each discount code with a new line if creating your own, or alternatively, use the 'Generate' button to automatically create as many codes as you need (this can be particularly helpful when you want lots of single-use codes).
Event Series & Session-Based Promotions
Setting up a Promotion for an Event Series or Session-Based Event is much the same as for regular events. The key differences are:
As well as creating Promotions for specific tickets, you can also create them for specific Dates.
To create Discount Codes that can be redeemed on any Date, set your Promotion to "All Dates".
To create Discount Codes that can be redeemed only on specific Dates, set your Promotion to "Selected Dates" and then select the Dates that should be redeemable
OR
Set your Promotion to "All but excluded Dates" and then select the Dates that should NOT be redeemable.
For more visual learners please see our handy How To video below: